Differentiating in Data Protection

Episode Overview

About the Guest

Spencer Kupferman is CEO of PKWARE, an end-to-end data security platform that gives organizations a way to protect data on endpoints, cloud systems, and on-premise infrastructure.   To learn more about the company, go to https://www.pkware.com/ 

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In this episode of “Hindsight”, host Kanhai Kapadia interviews Spencer Kupferman, CEO of PKWARE. Spencer talks about the crowded state of cybersecurity market, how PKWARE is staying focused from a product and go-to-market standpoint, and thereby differentiating in a market where demand is high, but supply is even higher. Spencer leaves with some great advice on how organizations should handle their weaknesses. 

Topics by Timestamp

Time

Topic

01:32 Spencer’s journey to becoming CEO
11:16 Differentiating in the crowded Cybersecurity market
18:18 On leveraging channel sales to increase distribution
27:17 Product Features: To build or not to build
37:59 Hindsight: focus on strengths, forget fixing weaknesses

Hindsight

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